MyGate, App Advertising Cost
About MyGate, App Advertising Cost
MyGate, App Ads help reach more people and target consumers using online channels at every sales funnel stage. MyGate, App Ads are an innovative way to showcase products/services for brand awareness and boost visibility by engaging customers to drive repeat sales. With 3200000 monthly active users, MyGate, App Ads target a large-scale audience using precision retargeting.
Key Insights
Top Choice
Banner
Base Rate ✅
₹ 0.41 Per Impression
Video
Base Rate ✅
₹ 0.56 Per Impression
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Media Demographics & Analytics
List of Apartments
User Reach & Demographics
Users in %
Gender Distribution
Male
Female
78
22
Users
Age Distribution
in %
18-24
7
25-34
46
35-44
39
45-54
8
MyGate, App Advertising Cost
Advertising Option | TMA Offer | Place Ads |
|---|---|---|
Banner | ₹ 0.4 Per Impression | Book Ads Now |
Video | ₹ 0.55 Per Impression | Book Ads Now |
Push Notification | ₹ 3 Per Houses | Book Ads Now |
MyGate Advertising Cost & Ad Rates in India
MyGate advertising costs ₹0.41 to ₹2.00 per impression for banner ads (₹410 to ₹2,000 CPM), ₹0.56 to ₹2.00 per impression for video ads (₹560 to ₹2,000 CPM), and from ₹3.025 per household for push notifications. Campaigns typically start from around ₹50,000. Depending on format and society, that buys roughly 25,000 to 1.2 lakh banner impressions. Standard societies sit near the lower end of each range and premium societies near the upper end.
The Media Ant lists MyGate inventory so brands can reach apartment residents in gated communities across India. Get a MyGate quote or see banner ad rates.
Quick facts: 3.2 million monthly active users | 85% of users aged 25 to 44 | Managed, CPM-based buying | Formats: banner, video, push notification
MyGate ad Rates at a Glance
| Ad format | Placement | Rate range | CPM range | Best for |
| Infeed banner, Masthead banner, Post Approval card | ₹0.41 to ₹2.00 per impression | ₹410 to ₹2,000 | Awareness, offers, app installs | |
| Infeed Video 1 and Infeed Video 2 | ₹0.56 to ₹2.00 per impression | ₹560 to ₹2,000 | Product launches, demos, storytelling | |
| Notification on resident phones | From ₹3.025 per household | Priced per household | Time-bound offers, local services |
The lower end of each range is the base rate. Rates rise for premium societies and vary by the society you select, so request a quote for the exact societies you want.
How Much Budget do you Need?
MyGate is bought on impressions or households, so you can work backwards from your budget. Ranges run from the base rate (more reach) to the premium-society rate.
| Budget | Format | What it buys |
| ₹50,000 | Banner | About 25,000 to 1,21,900 impressions |
| ₹50,000 | Video | About 25,000 to 89,200 impressions |
| ₹50,000 | Push notification | About 16,500 households at the base rate |
| ₹1,00,000 | 60% banner + 40% push | About 30,000 to 1,46,300 banner impressions plus about 13,200 households at the base rate |
Use banner or video for repeat visibility, and add push when you have a dated offer such as a festival sale or service launch. To plan a split, try the Budget Estimator or the marketing calculators.
What Affects MyGate Advertising Cost?
Four factors decide where you land in the range: the ad format (video costs more than banner), the societies you choose (premium societies cost more), campaign volume and duration, and targeting scope (one society, a locality or several cities). Because buying is managed, our team confirms inventory and final rates before you commit.
MyGate Ad Formats
Banner ads: ₹0.41 to ₹2.00 per impression
- Infeed banner: appears natively in the content feed as residents scroll, blending with regular app content.
- Masthead banner: an expandable card at the top of the home screen covering about a quarter of the screen, with one-tap redirection.
- Post Approval card: shown right after a resident approves a visitor, when they are already looking at the app.
See specs on the MyGate banner ads page.
Video ads: ₹0.56 to ₹2.00 per impression
Infeed Video 1 is the first video a user sees while scrolling and gets the strongest visibility. Infeed Video 2 appears right after it at a lower rate. See the MyGate video ads page.
Push notifications: from ₹3.025 per household
Push notifications reach resident phones directly. You pay per household targeted, so cost is predictable once your societies are chosen. See push notification execution details.
MyGate audience and demographics
MyGate has 3.2 million monthly active users who open the app for visitor approvals, delivery tracking and society updates. For more detail, download the MyGate media kit (PDF).
Gender: 78% male, 22% female.
| Age group | Share of users |
| 18 to 24 | 7% |
| 25 to 34 | 46% |
| 35 to 44 | 39% |
| 45 to 54 | 8% |
About 85% of users are aged 25 to 44: working professionals and young families in gated societies. That makes MyGate a strong fit for home, finance, food, education and family-focused brands.
Who Should Advertise on MyGate?
MyGate suits brands selling to urban apartment households, especially local offers.
- Real estate developers
- Home interiors, renovation, furniture and décor brands
- Food delivery, restaurants and quick commerce
- Grocery and FMCG
- Home cleaning, pest control and maintenance services
- EdTech and coaching
- Healthcare and wellness
- Consumer electronics
- Banking, insurance and financial services
- D2C and e-commerce
- Local businesses serving specific societies
Brands that have run MyGate campaigns through The Media Ant include Swiggy Instamart, Giva, Nando’s, Godrej Properties, Prestige Group, Enrich, Domino’s Pizza, Unacademy and Zoomcar. Read the case studies for Swiggy Instamart, Godrej Properties and Domino’s Pizza.
City and Society Targeting
MyGate campaigns can be limited to selected cities, localities or individual societies, so a Bengaluru home-services brand does not pay to reach residents in another city. Share your target pin codes or societies and we will match them to available inventory.
Looking at other apartment media? See apartment advertising in Delhi & NCR, Hyderabad and Hennur, Bengaluru, or read our apartment advertising guides.
MyGate vs NoBrokerHood Advertising
| MyGate | NoBrokerHood | |
| Formats | Banner, video, push notification | Banner, push, society event sponsorships |
| Typical starting budget | Around ₹50,000 | From ₹25,000 for basic banners |
| Pricing | Per impression and per household, managed | Managed campaigns |
Many brands run both to widen apartment reach. See NoBrokerHood advertising rates.
How to Advertise on MyGate
- Share your goal and budget. Send a campaign brief covering awareness, leads or a dated offer.
- Pick formats. We recommend a banner, video and push mix based on your objective.
- Choose cities and societies. Narrow by locality and society type.
- Share creatives. Upload your own or use our AI creative generator.
- Launch and track. We run the campaign and share reporting. Estimate returns with the ROAS calculator.
MyGate, MyGate Ads and The Media Ant: who does what?
MyGate is the resident app that owns the ad inventory. The Media Ant is a media-buying agency that lists and books MyGate inventory for advertisers. “Managed” buying means there is no self-serve auction: our team confirms inventory, books your campaign at agreed rates and handles coordination. Brands choose an agency for multi-channel planning and one point of contact.
MyGate advertising agency: The Media Ant
An agency handles strategy, format selection, society targeting, creative guidance and reporting. The Media Ant can also combine MyGate with outdoor advertising, non-traditional and BTL media and other digital advertising in one plan. We are certified by Google and INS.
Frequently asked questions
1. What is the MyGate advertising cost?
2. What are MyGate ad rates per 1,000 impressions?
MyGate banner CPM ranges from about ₹410 to ₹2,000 and video CPM from about ₹560 to ₹2,000, depending on the society. Push notifications are priced per household.
3. What is the minimum cost to advertise on MyGate?
Campaigns typically start from around ₹50,000. That buys roughly 25,000 to 1.2 lakh banner impressions, 25,000 to 89,000 video impressions, or about 16,500 households by push notification at the base rate.
4. How do I advertise on MyGate?
Share your objective, budget and target cities with The Media Ant. We recommend formats, confirm society-level inventory and launch your campaign.
5. How much does a MyGate banner ad cost?
Banner ads cost ₹0.41 to ₹2.00 per impression. The rate depends on the society and placement: infeed banner, masthead banner or post approval card.
6. What ad formats does MyGate offer?
Banner ads (infeed, masthead, post approval card), video ads (infeed video 1 and 2) and push notifications.
7. Can I target specific societies or cities on MyGate?
Yes. Campaigns can be targeted by city, locality and society. Share your list or pin codes and we will match them to available inventory.
8. What is the MyGate audience profile?
Users are 78% male and 22% female. About 46% are aged 25 to 34 and 39% are aged 35 to 44. They live in gated communities and use the app for visitors, deliveries and notices.
9. How do I book MyGate ads?
Send a brief through our contact page. You will get a media plan and quote, and the campaign goes live once creatives are ready.
10. What is the difference between MyGate and NoBrokerHood advertising?
Both reach gated-community residents. NoBrokerHood basic banners on The Media Ant start from ₹25,000, while MyGate campaigns typically start near ₹50,000. See NoBrokerHood advertising.
